Beijing Poly Theatre Management Co., Ltd.

Beijing Poly Theatre Management Co., Ltd., founded in 2003, is mainly engaged in the management of domestic theatres abiding by the management system of modern enterprises and advanced quality management standard. By the end of 2013, the businesses managed or organized by the Company, including Beijing Poly Performing Arts Co., Ltd., Poly Advertisement Co., Ltd., Poly Theatre Construction Consultation Co., Ltd., Dongguan Poly Performance Group Co., Ltd., 32 domestic first-class theatres with 4015 performances and 4.2 million audiences, had spread over the most part of China.

Through years of efforts, Beijing Poly Theatre Management Co., Ltd. has established a complete set of professional and market-oriented management concept and normalized management standard. With the management goal of “high professional standard, high administrative standard, high degree of service, high operation level, and high social image”, the Company has set up professional training centers based in Beijing, Shanghai, Guangdong, thus building up the brand image of “Poly Theatre Management”, promoting the culture development in large and medium size cities in China and creating a powerful platform for the cultural industry.

Beijing Poly Theatre Management Co., Ltd. actively meets the local governments’ needs and makes full use of its performance resources and theatre chain strengths to conduct such businesses as original productions, large-scale shows and cultural activities undertaking, and world tours of excellent productions. With the core of “inheriting China’s cultural heritage, popularizing education, encouraging original production, introducing excellent productions and highlighting the theme”, the Company cultivates and explores the potential advantages of local theatres and presents many excellent works on stage, building itself into a comprehensive cultural platform. In terms of content creation, the Company produced several original musicals, such as the Tales of Sanmao, the Piano in a Factory and the Long March of Wang Er from 2011 to 2013, among which the Piano in a Factory was conferred five prizes by the Ministry of Culture, including the 14th China Wenhua “Excellent Musical”, “Wenhua Music Production”, “Wenhua Stage Design”, “Wenhua Lighting Design” and so on. In the field of the organization of large-scale activities, the Company undertook the Closing Ceremony of the 11th National Games in Shandong in 2009, the Opening and Closing Ceremonies of the 26th Universiade in Shenzhen in 2011 and so on.

Based in Beijing, Shanghai and Guangdong, Beijing Poly Theatre Management Co., Ltd. has founded theatre alliances with the major domestic theatres and built up a business, service and development system of resources sharing and information connections to make high-end performances at home and abroad cooperate with theatres, bringing the world's fine performance to domestic stage and domestic boutique items to the world stage, and to create a national network of ticketing system.

With the goal of“attaching importance to professionalism, high managerial standard, high quality service, brand image and high econimic returns” relying on its own rich business resources, based on Poly theatre chain, with budget management and finance as center, operation and management target as task, ISO9001 Quality Management System as standard, and personnel training as overall development guideline, Beijing Poly Theatre Management Co., Ltd. endeavors to create the largest domestic theatre chain and makes contributions to accelerating the prosperity and development of culture markets in large and medium-sized cities in China and promoting the development of the China's performing market.